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Lead Membership Analyst Job

Date: Feb 9, 2019

Location: Westborough-Home Office, MA, US, 01581

Company: BJ's Wholesale Club, Inc.

BJ's Wholesale Club was the first retailer to introduce the warehouse club concept in the northeastern United States. Today, we’re a multibillion dollar operation with more than 200 clubs in 16 states from Maine to Florida.

While our Members know us for helping them save up to 25% off grocery prices every day, our Team Members  love us for providing a supportive and engaging workplace that’s committed to developing great talent.

If you’re a motivated and enthusiastic person who enjoys working collaboratively and is committed to providing great service for our Members, we want to hear from you. BJ’s offers a fast-paced, team environment with great training opportunities and competitive salary and benefits packages to help you  succeed.

The Membership Analytics Team is BJ’s internal advanced analytics consultancy. The Team is responsible for a wide range of analysis in support of BJ’s efforts to strengthen member loyalty, improve retention, acquire high quality members and increase member lifetime value. The Lead Membership Analyst, Acquisition Analytics will be responsible for efficiently acquiring high quality members by driving more effective and efficient advertising campaigns.

Major Tasks, Responsibilities, and Key Accountabilities:

  • Work with the marketing team to define campaign goals and set testing agenda
  • Develop segmentation & targeting strategy to help select prospects for individual campaigns
  • Partner with marketing team to execute cross-channel acquisition campaigns
  • Work with analytics team to prepare monthly prospect files for direct mail campaigns
  • Leverage data-driven thinking to identify new marketing opportunities and partnerships
  • Assist with regular reporting and KPI tracking to synthesize results and identify opportunities for strategic improvement
  • Serve as thought leader in the design and development of new tools and reporting
  • The role is highly analytical in nature and requires the ability to mine and interpret data as well as translate complex concepts for non-technical team members and senior executives
  • Devise creative technical solutions to automate routine, structured tasks
  • Additional tasks/responsibilities will be assigned as needed



  • Bachelor’s Degree in Analytics, Marketing or Economics.  Masters or MBA highly preferred
  • Experience at a full-service marketing agency, or managing one on brand side
  • High attention to detail
  • Experience measuring and optimizing digital (programmatic, social) and offline (radio, direct mail) channels strongly encouraged
  • Self-starting with a strong sense of urgency
  • Ability to multi-task in a fast-paced environment with competing priorities
  • Data and analytical experience (5 years of relevant experience preferred)
  • Comfortable working with relational databases
  • Ability to “think outside the box” in a fast-paced environment with shifting priorities
  • Team player with excellent interpersonal and communication skills

BJ's Wholesale Club is committed to a policy of equal employment opportunity for all qualified team members and applicants for employment without regard to race, religion, color, sex, sexual orientation, age, ancestry, national origin, physical and/or mental disability, genetic information, atypical cellular or blood trait, marital and/or familial status, pregnancy, gender identity and expression, military or veteran status, or any other characteristics protected by applicable law.

Nearest Major Market: Worcester